10 Marketing Ideas for Vacation Rentals

Your Rental Calendar with Last Minute Travelers

While most people rent vacation homes in advance, some wait until the last minute. You can position yourself to scoop up those travelers by making a few adjustments to your marketing and rental procedures.

2. Amenities for Golfers

Is your vacation rental located near a golf course? If so, you should make the most out of your location.

3. Enhance Your Listing with a Virtual Tour

A virtual tour is a tour that is filmed and then put online so others can view it. There are many benefits to include.

4. Finding the Right Vacation Rental Management Agency

If you are a vacation rental owner that wants to use a management agency, you need to be sure you pick the right one. There are lots of agencies available that are competing for your business.

5. Avoid Vacation Rental Bans

Bans prevent vacation rental owners from renting their property to short-term guests. State and local governments, as well as homeowners’ associations, can initiate vacation rental bans.

6. Insure Your Vacation Rental Property

Your vacation rental property is an investment, and thus it is important to protect it. One of the best ways to protect it is with insurance. There are many different types of insurance for owners to consider before advertising their property to renters.

7. Lower Prices Mean Fewer Customers

They feel they must lower their prices to remain competitive, when in fact lowering prices can lower their chances of renting the property. When vacation rental owners lower their prices, they fall victim to a variety of problems.

8. Increase Bookings in the Off Season

The off season presents some challenges to vacation rental owners. Business slows down a bit, and owners must become more creative to keep their bookings steady.

9. Finding an Investment Property

Return on investment and location are important for investors who are buying vacation rentals. Investors want to make money from renters, and they want a property they can spend time at during their own vacations.

10. The Art of the Headline

The headline is one of the most basic, and yet most important, aspects of creating a vacation rental listing. It is essential for owners and managers to write a headline that is both compelling and informative. To do this, they must master some basic copy writing and research skills.

This article was prepared by Winston Rowe and Associate, a national consulting firm that specializes in assisting commercial real estate investors with sourcing debt and equity financing. You can contact them at https://www.winstonrowe.com